Absolute Derive is a Lisbon-based consultancy that helps organisations find the right direction before they start moving fast. We work with founders, leadership teams, and public institutions across Portugal and the Iberian Peninsula.
Short written dispatches from ongoing work: what we are reading, what a project taught us, what we got wrong.
Read more →A monthly walk through a Lisbon neighbourhood with a practitioner from urban planning, architecture, or cultural policy. Open to all, free to attend.
Read more →Longer research pieces on strategy, governance, and urban culture in Portugal, published twice a year and available to download.
Read more →A recorded interview series with founders, directors, and public officials about the decisions that shaped their organisations.
Read more →A quarterly lunch in the Bairro Alto office for practitioners across our three sectors to think out loud together. Twelve seats, no agenda, no slides.
Read more →"Mariana spent three months with us before she wrote a single recommendation. By the time the report arrived, it felt like she had been inside the organisation for years. The diagnosis was uncomfortably accurate."
"We had been through two strategy processes that produced documents nobody read. This one produced a document we argued about for weeks. That is the difference."
Cultural institutions in Portugal face a particular set of pressures that most strategy frameworks…
Urban development projects in Portugal, particularly those involving waterfront regeneration,…
The strategy document is one of the most consistently misused tools in organisational life.…

Mariana Fonseca founded Absolute Derive in Lisbon in 2017 after eight years working inside organisations rather than advising them from the outside. She began at Porto's municipal urban regeneration agency, where she managed community consultation for three large-scale neighbourhood projects in Campanhã. She then moved to Lisbon as head of strategy at a cultural foundation in Mouraria, where she spent five years before deciding that the most useful thing she could do was work across organisations rather than inside one. She reads a lot of urban theory, walks the city most mornings before the office opens, and is a reliable presence at the Cinemateca Portuguesa on Friday evenings.